Marcus Venture Consulting: Limited Partners

Marcus Venture Consulting works with those who are planning to, or already are, invested in venture funds. We help financing entities and companies plan their strategies of investment and familiarise them with the trends in funding and the funding landscape, as well as keeping them on top of the activities in the venturing arena.

Drawing on a broad perspective and a breadth of experience, Marcus Venture Consulting is an advisor to organisations, be they financial institutions, funds of funds, corporations, or individuals, helping them develop a view of the venturing marketplace and the role they can play in the marketplace so they can be successful in discerning the best funding match in a confusing and ever-changing funding landscape. By providing them with a 360 degree perspective on venturing and the myriad of factors that effect a fund's success in building and maintaining a robust venture capital fund, we help our clients to be more effective in developing and executing their investment plans.

We work with our clients to address these key issues and more:

Looking at the strategies venture capitalists are using in throughout the industry -- what has worked and what hasn't – e.g., what strategies and realignments make sense, and who is best equipped to be running these funds?

What makes a good venture capitalist in today's market – an examination from the limited partner and entrepreneur’s perspective?
How have things changed in raising money for new funds -- who is putting money into the funds and how has that changed? What does the future of funds for venture capitalists look like?
What are the lessons to be learned from the past several years for the venture capital community itself and where will it take us (the juxtaposition of some of the traditional experienced venture capitalists and the difficulty of the venture capitalists who were created in the last year who may be ill equipped to handle the down turn, etc.)?
The changes in the perception and reality of technology as a sector bring new funding options (Marcus Venture Consulting is increasingly being asked to assist traditional funds that tended to invest primarily in traditional sectors to expand their portfolio mandate to include tech-enabled opportunities, thus drawing on their sector experience and successfully mainstreaming the technology sectoring and boosting their own sectors as well.)

We work with our limited partner clients to:

1) Create investment strategies:

Researching and designing investment profiles

Developing clear investment criteria

Presenting potential areas of activity that match the profile

Defining investment options and vehicles, including direct investment and funds

Determining timeline for investments

2) Create and implement a decisive plan to bring proposed course of action to fruition:

Introducing the client to the appropriate potential funds and opportunities for direct investment

Carrying out due diligence on potential finance recipients

Helping to structure the investment

To contact Marcus Venture Consulting email us at information@marcusventures.com

Also, we welcome your comments, suggestions and queries about limited partners involvement in venture funds...